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NPR
is hiring
Insights Analyst, Mobile Analytics
About Our Company
NPR's rigorous reporting and unsurpassed storytelling connect with millions of Americans everyday—on the air, online, and in person. NPR strives to create a more informed public—one challenged and invigorated by a deeper understanding and appreciation of events, ideas, and cultures. With a nationwide network of award-winning journalists and 17 international bureaus, NPR and its Member Stations are never far from where a story is unfolding. Listeners consider public radio an enriching and enlightening companion; they trust NPR as a daily source of unbiased independent news, and inspiring insights on life and the arts.
Job Description & Responsibilities
Responsibilities:
This role will support product analytics needs for the NPR App, site, and video, and work closely with the Insights Sr Manager of product analytics.
Develop and manage measurement plans for NPR's owned and operated platforms using Google Tag Manager, and QCing tags after implementation
Independently write SQL queries to provide performance analytics across app, video, and website datasets
Maintain primary relationships with stakeholders within Product to support daily analytics needs
Partner closely with Data Products to consult on App dashboard and tool design based on stakeholder needs
Partner with a sustainable system of self-service for app analytics
Support diagnosing and resolving data issues
Streamline scheduled queries, data summaries, and other infrastructure
Write guides and documentation for app, video, and website analytics
Requirements
Required Skill and Qualifications:
2+ years demonstrated expertise in SQL and databases
Experience in BigQuery and/or Dataform
2+ years demonstrated expertise in Google Firebase data and app analytics
Proven expertise with GA4 or similar large, raw datasets of digital behavior.
2+ years experience making measurement plans for and QCing tags using Google Tag Manager implementation standards
Experience in Looker
Proficiency in Excel or Google Sheets, including writing complex formulas, validating data, and automated reporting.
Understanding of the life cycle of data tracking within videos, websites, and/or apps from tagging to analysis to inform measurement plans based on practical usage.
Proven experience working with technical teams in a successful cross-department collaborative environment, in particular creating and executing measurement plans for digital products
Proven expertise collaborating with team members and stakeholders to assess needs for dashboards and translating those needs into data infrastructure plans.
Ability to initiate work independently with little supervision, as well as in a collaborative team environment.
Self-starter with the ability to work in a constantly changing environment.
Eagerness to contribute to team culture, providing input on standards, stakeholder management, team resources, etc.
Preferred Qualifications:
Experience in news media
Proven experience in analyzing data and building statistical models using R or Python.
Proven experience in identifying complex analytical issues that require cross-functional collaboration and building partnerships to solve them
What we offer
NPR Benefits: NPR provides comprehensive benefits for employees and dependents. Regular, full-time employees scheduled to work 30 hours or more per week are eligible to enroll in NPR’s benefits options. Benefits include access to health and wellness, paid time off, and financial well-being. Plan options include medical, dental, vision, life/ accidental death and dismemberment, long-term disability, short-term disability, and voluntary retirement savings to all eligible NPR employees.
