Ralph Lauren Corporation (NYSE:RL) is a global leader in the design, marketing and distribution of luxury lifestyle products in five categories: apparel, footwear & accessories, home, fragrances and hospitality. For more than 50 years, Ralph Lauren has sought to inspire the dream of a better life through authenticity and timeless style. Its reputation and distinctive image have been developed across a wide range of products, brands, distribution channels and international markets. The Company’s brand names – which include Ralph Lauren, Ralph Lauren Collection, Ralph Lauren Purple Label, Polo Ralph Lauren, Double RL, Lauren Ralph Lauren, Polo Ralph Lauren Children and Chaps, among others – constitute one of the world’s most widely recognized families of consumer brands.

ESSENTIAL DUTIES & RESPONSIBILITIES

Analytics Platform Management & Development:

Develop, manage, and optimize analytics suites across Adobe Analytics, Business Intelligence platforms, and other data sources to ensure comprehensive measurement capabilities

Strategic Analysis & Business Partnership:

Leverage business analytics to deliver strategic recommendations on e-commerce strategy, partnering closely with Buying & Planning, Marketing, CIX, CX, and Supply Chain teams

Provide in-depth analysis to support optimization initiatives across Product/Inventory, Marketing campaigns, and Technology roadmap priorities

Conduct regular business reviews with stakeholders to communicate insights and drive actionable outcomes

Reporting & Data Visualization:

Function as a power user of Adobe Analytics (or Customer Journey Analytics) and Business Intelligence platforms to extract meaningful insights

Create, maintain, and deliver comprehensive dashboards, reports, and ad-hoc analysis for key stakeholders across the organization

Lead Business Intelligence reporting roadmap prioritization and implementation

Innovation & Automation:

Identify and implement opportunities to leverage machine learning and AI technologies to automate routine analytics tasks and enhance reporting capabilities

Design and analyze A/B tests and other experiments to optimize user experience and conversion performance

Establish KPIs and monitoring frameworks for continuous digital performance improvement

Required Qualifications:

2+ years of experience with Adobe Analytics and/or Customer Journey Analytics in an e-commerce environment with DTM and Adobe Launch experience

Deep understanding of Adobe Analytics tools for analysis, insight generation, data presentation, solution design, implementation, rollout and quality assurance

Excellent analytical and problem-solving skills with exceptional attention to detail

Advanced proficiency working with Excel (including lookups, pivots, conditionals) and retail math

Strong verbal and written communication skills with ability to present complex information clearly and deliver actionable recommendations based on data insights

Preferred Qualifications:

Experience with Content Square, Google Analytics or other digital analytics platforms

Understanding of digital marketing channels, attribution models and customer segmentation