In 1985, the NBA’s Sacramento Kings moved to California’s capital city, changing the region permanently. Today, the Kings continue their mission to profoundly impact the Sacramento region on- and off-the-court. When technologist and entrepreneur Vivek Ranadivé purchased the team in 2013, he committed to building a world-class arena in Sacramento. Golden 1 Center – opened in 2016 – is now recognized as the world’s most technologically advanced and sustainable arena in the world. Through Golden 1 Center and a $1 billion investment in the community, Sacramento is seeing dynamic economic growth, a revitalization in the downtown, and newfound energy shaping the next great American city. Recently, the organization has been recognized as Fast Company’s “Most Innovative Company in Sports,” owners of Sports Business Journal’s “Facility of the Year,” and leaders in sustainability by the Natural Resource Defense Council, Green Sports Alliance and the Huffington Post.

Job Summary:

The Sacramento Kings are committed to evolving how sports organizations leverage data and technology to support business operations and fan engagement. The Junior Salesforce Analyst will support the day-to-day administration and optimization of Salesforce CRM to ensure efficient sales, service, and marketing workflows across the Sacramento Kings, Stockton Kings, and Sacramento River Cats.

This entry-level role is designed for a motivated and detail-oriented individual who is eager to grow their technical and analytical skills. The Junior Salesforce Analyst will focus on execution, user support, and data quality while gaining exposure to CRM strategy, automation, and analytics. Under the guidance of senior team members, this role will contribute to improving how CRM supports personalized, meaningful connections with fans.

Key Responsibility Areas:

Execute day-to-day Salesforce CRM operations, including building and managing basic sales and service campaigns, reports, and dashboards.

Support Ticket Sales, Service, and Corporate Partnerships teams by assisting with CRM requests, updates, and troubleshooting.

Collaborate with Business Intelligence and CRM leadership to support CRM best practices, documentation, and standard processes.

Assist with the implementation and maintenance of third-party sales and engagement tools integrated with Salesforce.

Perform routine data hygiene tasks, including identifying data discrepancies, merging duplicate records, and assisting with bulk data imports to maintain data accuracy and integrity.

Help onboard new CRM users and provide ongoing support through training materials, documentation, and ad hoc guidance.

Assist in identifying opportunities to improve CRM efficiency through basic automation, process improvements, and new features, with exposure to AI-enabled tools as appropriate.

Monitor CRM usage and adoption, escalating issues or improvement opportunities to senior team members.

Required Qualifications:

Bachelor’s degree required; major in business, information systems, computer science, analytics, or a related field preferred.

0–2 years of experience working with CRM systems; Salesforce experience strongly preferred.

Basic understanding of Salesforce Sales Cloud functionality and CRM concepts.

Proficiency in Microsoft Office Suite, particularly Excel; experience with data analysis or reporting a plus.

Familiarity with business intelligence tools (e.g., Tableau) or SQL is a plus but not required.

Strong attention to detail and ability to manage multiple tasks in a fast-paced environment.

Clear communicator with a willingness to ask questions and learn from feedback.

Self-motivated, curious, and eager to develop technical and analytical skills in a collaborative team setting.