
Mattel
is hiring
Senior Data Analyst, Global Consumer Insights
About Our Company
We empower generations to explore the wonder of childhood and reach their full potential.
We treat play as if the future depends on it — because it does. Play is our language, and we speak to our consumers authentically by representing the world as they see and imagine it.
Mattel is a leading global toy and family entertainment company and owner of one of the most iconic brand portfolios in the world. We engage consumers and fans through our franchise brands, including Barbie, Hot Wheels, Fisher-Price, American Girl, Thomas & Friends, UNO, Masters of the Universe, Matchbox, Monster High, Polly Pocket, and Barney, as well as other popular properties that we own or license in partnership with global entertainment companies.
Our offerings include toys, content, consumer products, digital and live experiences. Our products are sold in collaboration with the world’s leading retail and ecommerce companies.
Mattel is recognized as a Great Place to Work™ and as one of Fast Company’s Best Workplaces for Innovators.
Job Description & Responsibilities
The Opportunity:
The Global Consumer Insights department at Mattel, Inc. is looking for a Sr. Analyst with qualitative and quantitative research experience to support the tech innovation team. The ideal candidate is detail oriented, an innovative thinker, and poised presenter who thrives in a fast-paced environment. This individual will work closely with their manager to ensure the the ‘voice of the consumer’ drives innovation and success at Mattel.
What Your Impact Will Be:
Consumer Advocacy and Collaboration:
Act as a liaison between the Consumer Insights department and key brand partners, building strong relationships and representing the ‘voice of the consumer’ during meetings.
Confidently contribute perspectives in meetings.
Strategic Advising:
Serving as a trusted advisor to brand teams when questions regarding the consumer arise.
Deliver well-informed recommendations to influence brand decisions and business strategies.
Research Execution and Presentation:
With the support of your manager, oversee the design and execution of qualitative and quantitative research projects including surveys, focus groups, play sessions and IDIs
Synthesize data from both primary research projects and secondary sources into meaningful conclusions.
Develop compelling, story-driven presentations that highlight key findings and actionable recommendations
Confidently present insightful findings with actionable recommendations to key partners
Additional Responsibilities:
Stay informed on emerging consumer trends and industry shifts that could influence the business.
Occasional moderation of focus groups, IDIs and UX sessions may be necessary.
Requirements
What We’re Looking For:
Qualifications:
Ability to efficiently manage multiple projects in a fast-paced, dynamic environment while maintaining attention to detail and adaptability to shifting priorities.
Experience with qualitative and quantitative research methodologies and strong analytical problem-solving skills.
Strategic thinker with exceptional storytelling and presentation skills.
Ability to synthesize multiple data sources into clear, actionable insights and recommendations.
Proven ability to work both independently and collaboratively with cross-functional teams.
Confident and articulate presenter who can effectively represent the ‘voice of the consumer’ in meetings.
Positive, cooperative interpersonal skills with a collaborative and solution-oriented approach.
Thrives in a fast-paced, dynamic environment with the ability to adapt quickly to changing priorities while maintaining high-quality work.
Demonstrates curiosity and a forward-thinking mindset, with an interest in agile research methodologies and emerging technologies, including AI, to drive innovative insights.
Ability to moderate various formats of qualitative research.
Familiarity with UX research
Experience and Education Required:
Undergraduate degree (BS, BA) with about 3-5 years of experience is required.
Prior knowledge of both qualitative and quantitative research methodologies
Exceptional writing and communication skills, particularly in creating compelling presentations.
Strong time management skills with the ability to handle multiple priorities and projects simultaneously
Experience in a tech related field and with UX testing
What we offer
How We Work:
We are a purpose driven company aiming to empower generations to explore the wonder of childhood and reach their full potential. We live up to our purpose employing the following behaviors:
We collaborate:
Being a part of Mattel means being part of one team with shared values and common goals. Every person counts and working closely together always brings better results. Partnership is our process and our collective capabilities is our superpower.
We innovate:
At Mattel we always aim to find new and better ways to create innovative products and experiences. No matter where you work in the organization, you can always make a difference and have real impact. We welcome new ideas and value new initiatives that challenge conventional thinking.
We execute:
We are a performance-driven company. We strive for excellence and are focused on pursuing best-in-class outcomes. We believe in accountability and ownership and know that our people are at their best when they are empowered to create and deliver results.
Our Approach to Flexible Work:
We embrace a flexible work model designed to empower a culture of growth, optimism, and wellbeing, where every employee can reach their full potential. Combining purposeful in-person collaboration with flexibility, our focus is to optimize performance and drive connection for moments that matter.